Clarity, Momentum, and Strategic Growth for Mission-Driven CPG Brands
Building a brand takes more than a great idea. It takes sharp execution, clear direction, and real momentum when resources are tight.
Why work with me
For nearly 30 years, I’ve led marketing, innovation, and brand and product launches into grocery and club channels with partners like Safeway, Kroger, and Costco. As an executive leader and head of marketing, I’ve overseen brand growth end to end, shaping voice, strategy, and execution. I’ve worked with brokers and distributors including UNFI, KeHE, and key regional partners, and I understand the complexity of getting on shelf and building consumer connections that drive sales. I’ve also built profitable brands on Amazon, where even small logistical missteps can sink margins. If you’re leading a CPG startup or scaling a small to mid-size brand, I’ve been there, and I bring the experience and creative problem-solving that matter.
If your brand has plateaued, you’re not alone. Breaking through to the next stage takes more than a great product. I’ve helped brands leap from early adopters to broader growth through smart, consumer-driven outreach including social and influencer programs, DTC storytelling, community collaborations, and in-person events that build connection and brand love.
My Services
Clear, collaborative, and grounded in purpose. Whether you’re building, scaling, or stuck in between, I help unlock what’s next. Together, we’ll apply strategic insight and entrepreneurial experience to build tools that create lasting momentum.
Fractional Leadership
Strategic Growth Consulting
C-level strategy and execution, without the full-time overhead. Ideal for early-stage and growth-phase brands that need experienced leadership to chart the course and move the business forward.
Big-picture strategy, tactical clarity, and brand traction. Precisely what you need, tailored for you. We’ll uncover blind spots, define priorities, and develop practical strategies for growth, revenue, and long-term brand equity.
Founder & Executive Coaching
High-trust coaching and support for leaders navigating complexity, momentum, and scale. Whether you're a founder building from scratch or a C-suite leader growing fast, our coaching services offer you a trusted partner to think, lead, and grow with clarity.
